By The Numbers



You get hundreds of cold pitches a month. Most are noise. This deck is the filter. Every claim below is backed by verified Instagram analytics, public campaign work, or both. Read it once. If it lands, book a call.



Top reels last 90 days. Same system applied to your brand.

You're not buying reach. You're buying lower CAC. A partnership does three jobs your performance team is currently paying three vendors for.
Every reel is built backwards from a conversion goal. Hook tested in 1.5s, retention beat at 3s, product or CTA frame placed where Meta's data says it converts. I shoot for the ad, not the feed. Deliverable: master file plus 5 ad-ready cutdowns (9:16, 1:1, 4:5) with usage rights.
40K+ followers and 16.6M monthly accounts reached have been trained to trust my recommendations. When I integrate your product the audience doesn't read it as an ad, which strips out the cold-traffic skepticism that inflates your Meta CAC. That trust is the cheapest performance lever you're not using.
A single production session yields a hero reel, 2 retargeting cuts, 2 cold-traffic cuts, a landing-page hero loop, and an email asset. Full paid usage on Multi-Reel and Monthly. You don't pay a second agency $5K to repackage it.
Brands selling to men 25-34 with real CAC budgets. Five verticals where my audience already lives and spends.
Joshua Herz is a San Francisco-born content creator, marketing strategist, and video producer currently based between Bali, Indonesia and Thailand, with 8+ years across major brands, production houses, and marketing agencies. His career spans collaborations with NBC Television, Red Bull, Tilly's, Volcom, Hurley, and RVCA: content and campaigns at the intersection of culture, performance, and lifestyle.
After years behind the scenes building brands, Joshua launched his own personal channel: cinematic, performance-driven, centered on fitness, Muay Thai, and the travel lifestyle. In under 90 days the channel generated 33M+ organic views and grew 133%, reaching 16.6M unique accounts and 40K+ followers. Audience: 86.5% male, 25-34 primary. One of the most sought-after demographics in health, wellness, and lifestyle marketing.
All packages include full creative direction, filming, and post-production editing.